Giving a unique journaling business an identity that calms and inspires.
Jottier is a journalling company helping people live better. Its first journal, ‘Save for Something’, is designed to guide writers as they save up for something special, big or small in a manageable and achievable way.
First, Jottier needed a high quality, professional identity that fitted effortlessly into people’s lives. With custom typography and an organic colour-palette, we created a brand that speaks of ease, nature and wellbeing. A brand that’s timeless, flexible and can be used in journals for years to come.
Project |
Jottier |
---|---|
Year |
2021 |
Discipline |
Branding, editorial design and layout design |
Location |
London |
We used this branding to design The Save for Something Journal. Gentle shapes, soothing colours and a complete icon suite — every element designed to make users feel they’re writing in something special, motivating them to achieve their goal.
Save for Something has flown off the shelves to glowing reviews. Customers (and their wallets!) couldn’t be happier.